Marketing

We can define Marketing as "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large and For business to consumer marketing it is "the process by which companies create value for customers and build strong customer relationships, in order to capture value from customers in return".

I think that the Marketing rule the world we can see Marketing in almost EVERYTHING, every product or service contains a little bit of marketing. I can see too that the marketing is no so new, we can see marketing strategies until the human’s beginning.

To have a good marketing process we need to know the market, and to have really cleared what are our objectives.

For example. If I’m a Pizza producer I have to know to who is directed (For the young people) so the style of the place have to be so cool to attract so many young people. My objectives would be to give them the best pizza that they could try in the city and give them a really enjoyable place.